Home · Business · Product & Strategy · UX & prototyping
As of 13 August 2026, AI can generate UX copy for your website.
Most people should do this themselves; the prompt is on this page.
Can you do it?
5 minutesto a draft.
30 minutesto something you’d act on.
Cost, all in£0
Skill neededchat-fluent
Who has to check ityou
What the alternative costsRelume is a purpose-built alternative that generates AI sitemaps and wireframes and exports to Figma and Webflow.
If this goes wrong: visitors misunderstand the page or abandon a task, and you need to replace the wording and test the flow.
What to actually do
Do it yourself
The route this page recommends
A chat interface, chat-fluent skill, and roughly 30 minutes until you can act on the result.
How to actually do it
- Open the page, prototype or user flow that needs copy and list every screen, section and user action in order.
- Gather the approved product facts, prices, limits, policies, terminology, audience description, accessibility requirements and any existing brand copy.
- Paste those details into the prompt, replacing each bracketed slot, and ask the chatbot to produce the content inventory and draft copy.
- Paste the draft into a document or prototype beside the current design, then compare every factual claim, term, price and policy against the approved source material.
- Ask the chatbot to shorten any labels or messages that do not fit the available space, while keeping the meaning and required action unchanged.
- Ask a colleague who knows the product to check the draft against the intended user flow, then test the key tasks with representative users before publishing.
Prompt
Act as a UX writer working in UK English. Generate clear, concise copy for the website page or user flow described below. Product or service: [what it does] Page or flow: [page name and user goal] Primary audience: [who is using it] User context: [what the user knows, wants and may worry about] Key actions: [the actions the user needs to take] Facts and claims you may use: [paste approved facts, prices, limits, terms and product language] Required terminology: [words to use and words to avoid] Tone: [for example: calm, direct, warm, formal] Accessibility or legal constraints: [paste any relevant requirements] Existing copy or brand examples: [paste examples, if available] Produce: 1. A content inventory covering the page or flow in order. 2. Recommended copy for each heading, paragraph, label, button, link, helper text, confirmation message, empty state and error message that is needed. 3. Two alternatives for the main heading and primary call to action. 4. Error and validation messages that explain what happened and what the user can do next. 5. A short note identifying any missing information, unsupported claim or wording that needs human approval. Use plain language, sentence case and specific verbs. Do not invent product capabilities, customer outcomes, prices, policies or evidence. Do not add marketing claims that are not supported by the supplied facts. Keep each piece of interface copy as short as clarity allows, and flag anything that needs user research or accessibility testing.
Open it prefilled in ChatGPT or Claude, or copy it into Gemini, which takes no prefill link.
Use a tool built for this
Second choiceHand it to a person
The distant thirdA person who owns the outcome does this end to end, worth it when the failure is dear.
What it gets wrong
- AI does not know the real confusion, vocabulary or anxieties of your users unless you provide research or test its drafts with them.
- It cannot decide which trade-off between brevity, persuasion, clarity and brand voice is right for your product.
- It may turn an unapproved assumption into a confident product claim, so every fact and promise needs checking against your source material.
- It cannot establish that the wording is accessible or effective for your users without appropriate review and testing.
- It does not carry responsibility for the copy after you publish it.
Even on a YES, the friction has a name: judgement under ambiguity, context depth and taste.
How we scored this
Five axes, each scored nought to two by hand: ten means AI carries the task cleanly, and the thresholds that turn a total into YES, PARTLY or NO are published in the methodology. Each axis name links to its definition.
| Axis | Score (0–2) |
|---|---|
| Output | 2 |
| Inputs | 2 |
| Verification | 1 |
| Liability | 1 |
| Effort delta | 2 |
| Total | 8 / 10 |
The methodology and its thresholds are published in full.
FAQ
- Can ChatGPT write UX copy for my website?
- Yes. It can draft headings, buttons, form labels, helper text, confirmation messages and error messages when you provide the page goal, user flow and approved product facts. You still need to check the wording and test important flows with users.
- What information should I give AI to write UX copy?
- Give it the audience, page purpose, user actions, product facts, terminology, tone, character limits and any accessibility or legal requirements. Include existing copy and approved claims so it does not fill gaps with invented promises.
- Can AI make my website copy accessible?
- It can suggest plainer wording, clearer labels and useful error messages. It cannot prove that the whole experience is accessible, so check the implementation and test it with appropriate users or an accessibility specialist.
- Should I publish AI-generated UX copy without checking it?
- No. Compare every claim, price, policy and product description with your approved source material before publishing. Also check that the copy fits the design, supports the intended task and has been tested where a misunderstanding could cause harm or lost business.
Nearby answers
- Can AI audit my website UX?YES
- Can AI build a website prototype from a prompt?YES
- Can AI check my website design for accessibility?PARTLY
- Can AI check whether my website meets WCAG requirements?PARTLY
- Can AI choose a colour palette for my website?YES
- Can AI create a clickable prototype for my business idea?YES
Assessed by gpt-5.6-luna (gpt-5.6-luna) on 2026-08-13, second-checked by an independent model. Wrong somewhere? Email [email protected] and it gets re-checked.
The newsletter
AI news, new answers and product picks, straight to your inbox.