As of 13 August 2026, AI can write a press release for your UK business.

Most people should hand this to a purpose-built tool.

Can you do it?

5 minutesto a draft.

15 minutesto something you’d act on.

Cost, all in£0

Skill needednone

Who has to check ityou

What the alternative costsA priced human alternative is not specified in the available tool data.

If this goes wrong: the release contains a false claim or unauthorised quote and damages your business's credibility after publication.

What to actually do

Use a tool built for this
The route this page recommends
One pick for this task
Grammarly
Grammarly directly helps polish the release's grammar, tone and wording after you have checked its facts.

Do it yourself

Second choice

A chat interface, no skill needed, and roughly 15 minutes until you can act on the result.

How to actually do it

Open a document containing the announcement, approved facts, source links, quotes, company boilerplate and media contact details.
Remove or mark any fact, figure, date, customer reference or quote that you cannot approve for public use.
Paste the prompt into ChatGPT, Claude or Gemini and replace every bracketed slot with your business information.
Read the draft against the source document and compare every claim, name, date, figure, quote, link and contact detail with the original record.
Ask the chatbot to rewrite any unsupported or promotional wording, replacing missing information with [NEEDS CONFIRMATION].
Send the checked release to the named spokesperson or business owner for approval, then publish or distribute only the approved version.

Prompt

Write a UK business press release from the brief below. Use only the facts I provide and do not invent figures, customers, awards, dates, quotes, locations, links or claims. Put the most newsworthy point in the headline and opening paragraph. Include a clear headline, optional subheading, dateline using [TOWN], a concise body, one or two supplied quotes, a short company boilerplate and media contact details. Use plain, factual British English, avoid promotional superlatives and do not imply that an independent organisation has endorsed us. Mark any missing information as [NEEDS CONFIRMATION] rather than guessing. Keep it suitable for sending to UK journalists. After the draft, provide a fact-check list showing which supplied detail supports each claim and a separate list of details I must approve before publication.

Business name: [BUSINESS NAME]
Announcement: [WHAT IS BEING ANNOUNCED]
Why it matters now: [REASON THIS IS NEWSWORTHY]
Publication date or embargo: [DATE OR EMBARGO, IF APPLICABLE]
Key facts and figures: [FACTS, WITH SOURCES OR INTERNAL RECORDS]
Customer or market context: [CONTEXT THAT MAY BE USED]
Approved quote from [NAME, JOB TITLE]: [QUOTE]
Approved quote from [NAME, JOB TITLE]: [QUOTE OR LEAVE BLANK]
Call to action or link: [LINK OR NEXT STEP]
Company boilerplate: [APPROVED DESCRIPTION]
Media contact: [NAME, EMAIL, PHONE]
Tone and length requirements: [REQUIREMENTS]

Open it prefilled in ChatGPT or Claude, or copy it into Gemini, which takes no prefill link.

Hand it to a person
The distant third
A person who owns the outcome does this end to end, worth it when the failure is dear.

What it gets wrong

AI does not know which announcement is genuinely newsworthy to your target journalists without your market context.
It can turn a supplied claim into stronger wording that the evidence does not support.
It cannot authorise a quote, confirm that a customer reference is permitted or decide whether confidential information can be published.
It cannot provide current media relationships or guarantee that a journalist will open, use or publish the release.
It defaults to generic promotional language unless you provide a firm tone and fact constraint.

Even on a YES, the friction has a name: real time truth, taste and context depth.

How we scored this

Five axes, each scored nought to two by hand: ten means AI carries the task cleanly, and the thresholds that turn a total into YES, PARTLY or NO are published in the methodology. Each axis name links to its definition.

Axis	Score (0–2)
Output	2
Inputs	2
Verification	2
Liability	2
Effort delta	2
Total	10 / 10

The methodology and its thresholds are published in full.

FAQ

Can ChatGPT write a press release for my business?: Yes. It can turn your announcement and approved facts into a structured draft with a headline, opening paragraph, quotes, boilerplate and media contact section. Check every claim and quote before sending it.
Is it safe to use AI for a press release?: It is suitable for drafting when you provide the facts and prohibit invention. Your business remains responsible for false claims, unauthorised quotes, confidential information and wording that could mislead readers.
What information does AI need to write a press release?: Give it the announcement, why it matters, approved facts and figures, publication timing, quotes, links, company description and media contact details. Mark anything uncertain so it flags it instead of guessing.
Can AI make a press release sound professional?: Yes, it can make the structure and language clearer and more consistent. It cannot know your reputation, journalist relationships or the right news angle, so a person who understands the business must approve the final wording.

Nearby answers

All Documents & templates rulings

Assessed by gpt-5.6-luna (gpt-5.6-luna) on 2026-08-13, second-checked by an independent model. Wrong somewhere? Email [email protected] and it gets re-checked.

The newsletter

AI news, new answers and product picks, straight to your inbox.