As of 13 August 2026, AI can create a lead nurture email sequence for your UK business.

What to actually do

1. Use a tool built for this

   The route this page recommends

2. Do it yourself

   Second choice

   A chat interface, chat-fluent skill, and roughly 30 minutes until you can act on the result.

   How to actually do it

   1. Open your approved product information, pricing, case studies, reviews, privacy wording and existing email examples, then gather the facts and links the sequence may use.
   2. Confirm how each lead joined the list, what marketing permission was collected, and which audience or suppression rules your email platform applies.
   3. Paste the business, audience, offer, customer journey, evidence, brand voice and platform details into the prompt, including the goal and desired sequence timing.
   4. Ask the chatbot to produce the sequence and mark every unsupported detail as [CHECK], then save the draft with the subject lines, timings and calls to action.
   5. Compare every factual claim, price, result, testimonial, link and personalisation field against the source documents and replace or remove anything that does not match.
   6. Read the emails as a new lead, remove generic or excessive pressure, and check that each email has one clear next action and a visible unsubscribe route.
   7. Build the sequence in your email platform, verify its audience, consent filter, exclusions, links, sender details, footer and mobile rendering, then send a test to yourself and a colleague before activating it.

   Prompt

   Create a lead nurture email sequence for my UK business.
   
   Business: [business name and what it sells]
   Audience: [who the leads are and how they joined the list]
   Lead source: [form, download, event, enquiry or other source]
   Offer: [product or service, price if relevant, and the next action you want]
   Campaign goal: [book a call, request a quote, start a trial, buy or other goal]
   Customer journey: [what the lead already knows and what they need to understand next]
   Evidence you may use: [approved facts, customer results, case studies, reviews and links]
   Brand voice: [plain description plus one or two examples of existing copy]
   Objections: [main reasons a lead may hesitate]
   Email platform and constraints: [platform, character limits, available personalisation and any required footer or unsubscribe wording]
   Sequence timing: [desired number of emails and timing, or ask me to suggest a sensible structure]
   
   Write the sequence in British English. For each email provide its purpose, recommended send timing, subject line, preview text, body copy, call to action and any personalisation fields. Use only the facts supplied above and label anything that needs confirmation as [CHECK]. Do not invent testimonials, results, prices, guarantees, legal claims or customer details. Keep the copy specific and useful rather than urgent or exaggerated. Include a short list of claims, links, permissions and platform settings I must check before sending. Do not assume that a lead has consented to marketing simply because they submitted a form.

   Open it prefilled in ChatGPT or Claude, or copy it into Gemini, which takes no prefill link.

3. Hand it to a person

   The distant third

   A person who owns the outcome does this end to end, worth it when the failure is dear.